Web Development
High-performance web build notes: Astro, React, WordPress, and the headless setups that ship Core Web Vitals from day one.
A high-performance website is a fit between editorial workflow, scale, performance budget, and conversion goals, not a stack pick. Posts in this category cover the architectures we use in client engagements: Astro 6 for JAMstack speed with React 19 islands where interactivity is genuinely needed, WordPress with custom themes when the editorial team needs the familiar WP UI, and headless WordPress when both speed and editorial familiarity are non-negotiable. Each post documents the trade-off, the code, and the measurable outcome on Core Web Vitals. This is the build side of the discipline that lets the Search Dominance category compound: schema, hreflang, llms.txt and a strict performance budget all start at the build layer.
Posts in this category
- WEBWeb Development
Webflow to Astro: When to Leave and How to Keep Your SEO
Moving from Webflow to Astro: when cost and lock-in justify leaving, when to stay, and the URL, asset and form traps that cost rankings.
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Vetrelle: Why a Web Agency Built Its Own Store Platform
Vetrelle is W2B's online store for Colombian shops that sell on Instagram, TikTok and WhatsApp. What it does, why we built it, and who it is not for.
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Astro vs WordPress: How to Pick the Right One for a Business Site
Astro vs WordPress decided by editorial workflow, not benchmarks: who edits your site and how often points to one stack, and the SEO layer is identical in both.
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Core Web Vitals: What to Fix First on a Business Website
To improve Core Web Vitals, fix LCP first: it is where business sites fail, and its causes drag the other two metrics with them. Here is the repair order.
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